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Payson man’s opus: Netflix in E minor

June 16, 2008

Kevin Bailey

PAYSON — Kevin Bailey had an epiphany nine years ago while trying to play a new age tune on his piano.

The Payson music store owner tore pages of sheet music from a composition book because the book wouldn’t stay open on the music stand. But the pages kept falling off the instrument’s stand too, so he taped them together. Again, no luck.

That’s when it dawned on him: Digital sheet music.

Sounds simple, right? Bailey agrees. And now EMI Music Group and Sony are working with him to convert potentially thousands of tunes to his patented format whose roots were more garage band wonder than Silicon Valley startup.

The result is a musical version of Netflix, the popular online video rental service.

“I’m like the average next door neighbor who came up with this,” says Bailey, 45. “I just don’t want to see music die.”

Bailey’s background is steeped in music. He ran Schroeder’s piano and organ stores in Paradise Valley and MetroCenter malls while living in Phoenix. He moved to Payson, population 12,000, to escape the heat and co-found Payson Music Center in 1993.

He says he came up with paperless sheet music in 1998, but the tools to make it weren’t cheap enough at the time.

“No one’s gonna buy a music stand that costs a thousand dollars,” Bailey says. “And the proof is in the pudding because there are a couple of competitive models out there that do scoring and the page for you, but you still have to touch the screen or use a footpedal to change the page.

“But it’s still the motion,” Bailey adds, becoming annoyed at the thought. “It’s still taking your hand away from the instrument. You have to think of something other than just playing your instrument.”

So Bailey waited until gear prices dropped for DVD players, portable DVD viewers and laptops loaded with user-friendly software to create and present musical scores.

In 2005, he started scoring songs digitally for paperless sheet music. He began with songs in the “public domain” – tunes created before copyright laws were in place to protect them. Anyone can score these songs without paying the original artist a royalty. Classical music from composers like Mozart and Beethoven, for example, fall into this category.

Soon Bailey started reaching out to music industry shakers. He eventually found Milton Hopkins, of Hopkins Music Group in Austin, who agreed to work with record labels on Bailey’s behalf to secure rights to songs so that Bailey could score them digitally.

EMI Music Group, one of the world’s largest repositories for music, signed on and recently gave Bailey access to 2,700 songs. He scans them for tunes he think people will be interested in learning and playing. [Sony is also in talks with Bailey.]

Once Hopkins helps secure the rights, Bailey goes to work scoring each piece. He uses a network of six independent composers in Louisiana, Missouri and Arizona. One of them just graduated from Arizona State University with a degree in musical composition.

Each composer scores 10 songs and emails it to Bailey, who then adds the artwork using an Apple laptop. The assembly-line process takes about one month to create an album of digital sheet music.

Users can now go to the company’s website and individually select songs from Bailey’s growing library. They’ll get a CD in the mail within five days, Bailey says.

At press time, Bailey’s paperless sheet music catalog includes songs from country stars like Faith Hill and Tim McGraw, the Charlie Daniels Band and more. He even has television and movie themes from the Facts of Life, Ghostbusters, Rocky and James Bond, among others. [Bailey was recently pouring over tunes from classic rock stars like Phil Collins and Genesis.]

Bailey, 45, estimates that he has sunk $50,000 into the business so far. If he strikes it rich, Bailey says, he’ll stay in Payson.

If not, no big deal, Bailey says. It’s about getting people plugged into music, driving customers to his store and other “brick and mortar” music shops, and filling a void left behind by a beloved Rim Country music teacher.

He cites a recent Gallup poll done for the music industry that suggests people are ready for this plug-and-play setup. About 82 percent of respondents said they were interested in learning and playing music but didn’t know how or where to start.

Bailey also says the paperless sheet music is something that has driven more traffic to his store at a time when the music industry is shaky. He thinks it could do the same for other shops.

“I have a television sittin’ on a piano in the front of my store,” he says. “I just put it on and loop it, and it repeats over and over and over. I have more people talk to me about it and start up a conversation, and they’ve never been in the store before.”

And maybe the new tool will offset the dearth of musical instruction in the Payson area. Bailey says local schools haven’t funded a real music program since Ileane Gonzales, whose enthusiasm for music fueled the Rim Country Orchestra and three grade-school programs, passed away in 2000 at age 79.

“It’s really not about money,” he says. “It’s more about people being able to play music and simplifying it to a point that, you know, people say, ‘I’ve got a choice. I could sit here and watch the television, or I could pop in my DVD and watch my televsion and play something.”

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>>Email the editor at aklaw@zoniereport.com.

Saving money drives hybrid car sales

June 16, 2008

Toyota Prius

TEMPE — Hybrid cars: They’re part gas-powered, part battery-powered, and all the rage among American do-gooders looking to help the environment.

But are these vehicles really planetary saviors? Are they reliable? Are they worth the price? With gas prices peaking, why aren’t people snatching more of them up?

Several experts, analysts, politicians and consumers say the true benefits of owning hybrid cars come over the long run, and that all Americans should buying one soon for economic and environmental reasons.

Those two factors make car owners like Theresa LuPone, 21, look past the Toyota Prius’ steep price tag (about $25,000 new).

“I’m really environmentally conscious, and I want to do my part with the whole ‘Saving the Globe’ thing,” said LuPone, an Arizona State University student.

U.S., Arizona trends go green

Toyota, Honda and Ford, the leaders in hybrid car sales, sold 251,862 hybrids in 2006, according to hybridcars.com. Next year, the nation can expect automakers to roll out 12 new hybrid models for cars, SUVs, minivans and trucks.

The new models include the Audi Q7, Porsche Cayenne, Chevy Tahoe, Lexus GS 450h, Saturn Vue, Mercury Mariner, Chevy Silverado and GMC Sierra, among others.

In Arizona, increased hybrid sales have put the state in the Top 20 for hybrid car ownership. Last year, there were 5,542 newly registered hybrids here, putting Arizona in 16th place between Colorado and Georgia, according to R.L. Polk & Co., a worldwide auto industry analyst.

Fuel costs drive demand

Yet for all the hype of helping the environment, a nationwide poll found that saving money – not the planet – was the No. 1 reason consumers had for buying hybrids since the vehicles hit the U.S. market six years ago.

According to the Polk Center for Automotive Studies:
• 70% bought hybrids for tax breaks and because of high gas prices,
• 21% bought to save the environment and cause less air pollution,
• 9% bought because they were “futurists” – supporters of the new technology and design of hybrid vehicles.

Auto industry experts say rising gas prices are playing a leading role among car consumers. As summer creeps closer, those prices will continue to rise and make driving costs for new, non-hybrid vehicles tougher to bear.

“I think we are all interested in using energy more efficiently in the future,” said Arizona state Sen. Robert Blendu, R-Litchfield Park. “I think that going forward, we are going to think about how to do that.”

While gas prices rose from $2.58 in March to currently $2.86 average for regular fuel per gallon, a small car rental company in Phoenix is the first in the nation to offer hybrid vehicles.

Once the hybrid vehicle came into the market, EV Rental Cars wanted to provide the most technologically advanced environmental vehicles to the public, co-owner Rudy Madrigal said.

“People like them and they’re in really high demand,” Madrigal said.

Hybrid incentives help, too

New laws make hybrids attractive. Taxpayers who purchase qualified vehicles can receive a tax credit for buying a hybrid, whose price tag may be a few thousand dollars more than its non-hybrid cousin.

“If you purchased a new hybrid gas-electric car or truck in 2006, you are eligible for a tax credit of up to $3,400,” Ariel Capital Management president Melody Hobson told ABC News in March. “The amount of credit depends on the make and fuel economy of the vehicle purchased.”

The Toyota Prius starts at around $23,000, for example, and the Honda Accord Hybrid starts at $31,000.

Experts suggest those interested in owning a hybrid should act now before the current incentives run out.

“Early hybrid owners are those who will benefit the most because the tax credit will phase out once a manufacturer has sold a total of 60,000 hybrid vehicles, regardless of model,” Hobson said. “Once the cap is reached, the credit will begin to phase out during the second quarter after the quarter in which the company sells it’s 60,000th hybrid.”

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>>Email the editor at aklaw@zoniereport.com.

On the Rim, a life geologic

June 16, 2008

Steve Martin

GRAND CANYON NATIONAL PARK — A group of Frenchmen couldn’t leave the United States without getting a sneak peek of it. A married couple from Chicago caught a train ride just to see the sun set over it. And a Phoenix man chose to celebrate his 50th birthday by hiking into it with friends.

Making Grand Canyon National Park meaningful for all of these people and 4.5 million others is part of Stephen P. Martin’s job description.

But the park superintendent job isn’t just a hike in the park. Martin, who took over in February, must occasionally handle the grim details, such as questions about a controversial new book called Over the Edge: Death at the Grand Canyon and the recent death of one of his field biologists, Eric York.

Today, in fact, is one of those days. A flood of phone calls renders his appointment book useless. Among them is a message from a reporter for National Public Radio who was seeking comment about a 4-year-old girl who fell to her death at the canyon.

After a 30-minute interview with TZR, Martin meets with fundraising volunteers, followed by members of York’s family, who have not seen the canyon before.

There are other visitors, too. Assistant Secretary of the Interior, Lyle Laverty, is also in town because of the tragedy, and investigators from the Occupational Safety and Health Administration are probing whether rangers followed procedures because it was a work-related death.

York, 37, was found dead in the park on Nov. 2. Internet stories carried the news around the world. Officials later said it is highly possible that York contracted pneumonic plague – a deadlier strain of the plague that wiped out one-third of Europe in the 1300s – from an infected mountain lion on which he had performed a biopsy. Services for York were being held that weekend.

From any angle, it’s a crazy week for Martin. But during the interview, he’s the picture of calm and offering thoughtful comments about York and the circumstances surrounding his death.

“We know a lot about many things, but I think that that’s the other thing we’re finding —is that the more we learn, the more we know that we don’t know a lot,” Martin says.

“He was very qualified. He was very passionate,” Martin adds. “Every once in a while events conspire against even the most dedicated of employees…It’s a really tough time for us, but it’s also a time to really celebrate the fact that we have people like that that are willing to dedicate their lives to making the earth a better place.”

When hobby becomes career

Martin built an appreciation for wildlife and natural resources early in his life. His parents moved to the West because they enjoyed the outdoors and, as a child, he embraced it as well. He participated in organized sports, spent time boating and rock climbing, and joined the Boy Scouts of America.

“I think deep down inside, we have a belief that parks are extremely important to people today and they will be even more important to people in the future,” Martin tells TZR. “So, I think that there’s a passion and a goal to make the world a better place through protecting areas, through sharing areas.”

He got his foot in the door at the Grand Canyon while obtaining his bachelor’s degree in natural resource management from University of Arizona in Tucson.

“I met a professor, who became my advisor, that was involved with research at Grand Canyon,” Martin says. “Through that association, I actually ended up working here at the park and that helped shape my studies and interests.”

Life and counter-culture soon came into play. Martin met his wife, Cyd, who is also a park service employee, while working at the Grand Canyon and on the Colorado River in 1973.

Two years later, renowned Western author and conservationist Edward Abbey released The Monkey Wrench Gang , a book about a motley bunch that plans to sabotage development projects on behalf of the environment during a Colorado River trip.

Some book critics say it is a comedy/satire. Others say it’s a bad influence on hardcore environmentalists and underground fringe groups.

Martin says there’s no place for that kind of thinking in conservation circles.

“You can’t break the law in order to further even the best of causes,” Martin says in reference to Abbey, who he remembers once worked as a fire lookout at the Grand Canyon.

“Throughout history,” he adds, “I think anytime people have resorted to any kind of destructive or violent acts, it harms the very cause that they’re involved in…You have to channel that frustration and make it happen by changing the laws, by having the public ban together and do things through its collective social influence.”

Today’s struggles: Traffic, pollution, money

Positive influence is definitely something Martin strives to bring to the Grand Canyon. But he also inherited pre-existing challenges that park superintendents have juggled for years.

The sounds of the Grand Canyon are one of these touchy issues. Under pressure from lawmakers and environmentalists, those who run the park face a federal mandate to restore natural quiet in 2008.

“We have issues that have seen a lot of publicity like how to protect the natural sounds of Grand Canyon because so many people enjoying visiting the park in so many different ways,” Martin says. “That also, then, affects other resources and other visitors, and so we’re working really hard to balance those two uses and find the appropriate place and time for over-flights.”

Increased tourism is a blessing and a curse. The gate fees help fund much of the park’s needed improvements while contributing to air and noise pollution. Although the park is not even close to reaching the agency’s predicted 7 million annual visitors by 2010, the existing 4.5 million visitors to the South Rim are creating an air-pollution hazard during peak times.

To this end, park officials will add more traffic lanes at the South Rim’s approach to ease the traffic snarl. The project would add an extra lane one mile long and a bypass lane that’s a half-mile long for $2 million, plus leave room for one more lane in the future.

Some might say this would create more traffic. Martin says it’s necessary for the user experience. Either way, the park has come a long way: Martin buzzes around in a hybrid Ford SUV while park shuttle services run on compressed natural gas, which burns cleaner than gasoline.

“How you move (patrons) around, how you get them to that inspirational experience, is something that is really important,” Martin says.

He is also working closely with the Hualapi Tribe, which opened Skywalk on the canyon’s remote West Rim in March.

The U-shaped walkway extends out over the canyon wall and offers visitors a view below through its see-through floor. Admission is $75, and the tribe is pegging its financial future on it.

But in October, they were more interested in sewage and housing. Martin should know: He and other officials met with tribal leaders to discuss the removal of sewage, adding running water and improving housing at remote tribal outposts.

The public-meeting part of his life is part of Martin’s diet. It’s the only time this oatmeal-in-the-morning guy breaks tradition and switches to a granola bar and Red Bull.

Which brings us to money.

Martin is 55 and a career park serviceman. Notches on his belt include leadership posts from Alaska to Washington, D.C. This includes Grand Teton, Denali, Gates of the Arctic Yellowstone and Voyageurs national parks, plus a desk job near the Capitol as the agency’s second-in-command.

He’s no rookie at fundraising. During his tenure as one of the agency’s top deputy directors, Martin helped create the Centennial Challenge, a major campaign to raise cash for national parks.

Thankfully, Congressional support of national parks has increased over the past five years, agency officials have said, and this year is one of the wealthiest on record.

The canyon costs $21.7 million to operate each year. President Bush increased funding for parks in February by $258 million, closing a huge gap that park advocates say has hurt park amenities in the past.

But for Martin, the budget doesn’t come close to covering the canyon’s needs. Today, there are 550 employees working at Grand Canyon National Park in a wide variety of disciplines, Martin says.

He worries about providing housing, benefits and a safe environment for all employees — just another bullet to add to the list of much-needed changes and upgrades he has planned for the canyon.

“The tremendous problem that we have is getting people to understand and getting Congress to understand that parks are like managing a whole city,” Martin explains. “They tend to think of, ‘well, if the scenery’s good, then everything must be fine’, and, in fact, it takes many millions of dollars a year to manage a park like this and we don’t have those funds available to us.”

Grand Canyon’s new role

While juggling all of this, Martin has stepped up plans to use the canyon for more educational purposes. In June 2007, the NPS rededicated the Yavapai Observation Station, having incorporated exhibits to reveal the geology, history and culture of the Grand Canyon and its people.

Martin says that there are plans over the next couple of years to do the same at Canyon View Information Plaza.

“One of the very interesting things that the park has been working on for a couple of years is something called ‘The Trail of Time’,” he says. “It’s going to be little benchmarks along the rim that will give people an idea, if time were distance, what a million years would look like. It will take you through the age of rocks in the canyon all the way to the 1.7 billion year old rocks at the very bottom.”

A very important cog in the park’s education campaign is the Grand Canyon Association, a non-profit organization with 75 years of experience in bringing published knowledge to the public forefront.

“What the association allows us to do is to have a business partner that can help sell the books,” Martin explains. “So, it’s a link between public service and private enterprise, but also the same goals—the goals of managing the park, doing research influencing education.”

This remains a steadfast ambition of Martin’s – to “teach people who are more and more coming out of urban environments about, not only parks and the Park Service, but also about their place on Earth and what they can do to make it a better place.”

Another benefit of education at the Grand Canyon is that it can save lives. Death at the park is so shocking that it inspired the canyon’s current bestseller, Over the Edge: Death in Grand Canyon . The book is divided into 8 chapters, each focusing on different manners of death at the canyon including falls from the rim, drowning on the Colorado River, aviation accidents, murders and suicides.

Surprisingly, copies of the book are available at the canyon’s grocery and bookstore, which is run by an outside company under a contract approved by the National Park Service.

Bookstore staff and members of the association – whose Grand Canyon literature sales help fund park operations – say it’s a best seller.

“When you consider that we have 4.5 million visitors to the park and we might have anywhere from 3 to 7 fatalities that are accidental, it’s a pretty small amount, but our goal is to have zero,” Martin says. “We work really hard to tell people what precautions they should take…so that people don’t expose themselves to that risk.”

Martin has ambitious plans for the park. In July 2007, he hired Martha Hahn to become its science center director and proposed making the canyon home to a major study on climate change.

Hahn will study the vegetation, water sources, animal behavior and more in this area in order to map out the climate change.

“The more science we do and the more we study the park and evaluate things like climate change and animal implant distribution and water resources and the ecological mix that’s out there, the more we realize how little we really know about the planet we live on,” Martin says.

“In a very short geographic area – from the top of the San Francisco peaks to the bottom of Grand Canyon – what a great place to study and talk about the changes happening in climate right now.”

In August 2007, Martin entered into a “sister park” relationship with Chinese officials. They are interested in studying the Grand Canyon and its conservation methods and applying that knowledge to Yuntaishan World Geopark, which is in central China’s Henan province.

“They came to us to learn about how we teach people about the environment,” Martin says. “So, we’ve been helping them with that and, in exchange, we have gotten a great education in being part of this international community. We always feel like we learn twice as much as we’re able to teach, but I think they feel the same way, too. So, it’s just a great relationship.”

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>>Email the editor at aklaw@zoniereport.com.